Marketing Transformation

23rd September, 2014

Marketing Transformation: Rethinking Marketing, Digital First

ClearPeople's Katya Linossi will be one of the speakers at this exciting digital marketing event, where she will talk about the numerous advantages of Sitecore's Digital Marketing System. Join a line-up of expert speakers and 150 marketers for a one day conference. Take advantage of 6 sessions, whilst extending your business network. To register for this event, please go to the Marketing Transformation registration page .

8:15 AM - 5:30 PM

Inmarsat Conference Centre
99 City Road

More than Metrics: How to Use Analytics to Drive Your Brand, by K. Linossi

Analytics is not just about the quantity of stats your website generates, but the insight they provide.  Can your brand currently measure whether your digital channels deliver relevant content and a positive customer experience? Or how well you are engaging with your target audience? ClearPeople will demonstrate through real life examples how to navigate your way through the customer experience maturity model using Sitecore’s Digital Marketing System to drive engagement with your website users and turn visitors into customers.

Katya Linossi @ Marketing Transformation Event

Our informative session at Marketing Transformation will run from 10:45 to 11:30, and will include topics such as:

  • Benefits of using Sitecore DMS
  • Quick wins using Sitecore DMS/CEP
  • Interesting stats
  • 2 x case studies/real life applications




My job is to shape the vision, strategy, culture and performance of ClearPeople. Other than being passionate about helping our clients digitally transform, I enjoy planning our next travel adventure or trying out a new recipe. You will also find me on a yoga mat most mornings.