Posted 17 January 2017 12:00 AM by Kellie White, Head of UX @ ClearPeople
We strive to create positive user experiences in the digital products and services we deliver but what are the ingredients that make up a good user experience and why are they so important? In this blog I'll explore how these factors affect behaviour, impact brand perception and are critical to user engagement and product adoption.
An experience anecdote
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I’d like to start with a story of an exemplary experience I re...