Sitecore Online Marketing Suite (OMS)
Now more than ever, your website should be the centre point of your marketing strategy. All of your online and offline campaigns and marketing channels end up driving traffic back to your website, and having all these pieces working together in harmony and responsively has never been more important for business success than today – a challenge solved by Sitecore's Online Marketing Suite (OMS), which is being launched this summer.
Key features of the Online Marketing Suite Include:
Visitor Experience Analytics
This gives you an integrated understanding of who your visitors are and what they want to accomplish. Sitecore now makes content profiling a natural extension of what your content editors do when developing new content. The feedback is immediate, and gives you the ability to adjust content profiles rapidly, evolving as you learn about your visitors and their behaviour. With this newfound knowledge, a whole new world of understanding is open to you.
The OMS tells you what your first time visitors are doing and which pathways are they using to get to the most popular content. You'll know the sources they came from, what they searched for on and off site, the goals they reached and content they consumed – all critical in understanding conversions and building online success. With insightful reports out of the box that can be adjusted with simple check boxes, you have instant insight and control. The Online marketing Suite takes Web Analytics to an entirely new level, with in-context information delivered real-time.
Real-Time Site Personalisation
The OMS allows you to adjust your in site real-time to suit the profiles of your visitors and achieve higher conversions.
Classic Multivariate and A/B split testing is configurable out of the box, as well as native content profiling dialogs that allow you to capture rich insights on what your customers are interested in, and who they are, without and expensive, complex process involving coding for weeks and months. As you build detailed profiles of your online visitors, you can verify and tune with the use of polls and surveys, building a deeper understanding of each and every visitor.
With every new insight, you can deliver the optimal content and experience to your site visitors, and move them ever closer to conversion.
Simply Get Results!
The OMS lets you do more with your website with fewer tools and less complexity. It gives you the power to take well informed action. You'll be able to more deeply Understand your Site measurement and analysis and be able to easily Implement testing and optimization of critical content and presentation options.
Sitecore are offering an exclusive launch promotion to:
• All Sitecore V6 customers who have currently purchased a Primary, Professional or an Enterprise license.
• Customers who are on Sitecore 5.3 or earlier versions who upgrade to V6 licensing terms before the 30th of September 2009.
Please contact ClearPeople for more information.